Marketing @ Vedantu

Digital Marketing in EdTech

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    What is digital marketing? Digital Marketing is a process of integrating various online marketing channels to attract, engage and convert customers on the web. Some of the major online marketing channels such as SEO (search engine optimization), SEM (search engine marketing) and Social Media (Facebook, Twitter, LinkedIn etc.) are being used by brands to connect with potential customers and …

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New Concept Marketing for EdTech

This is our first blog from a series that we are beginning in to highlight the nitty-gritties of Marketing @Vedantu. Let’s quickly brush up some basics and then I’ll take you through the various efforts of marketing put forward by my team at Vedantu. Definition Well, marketing has been there since the beginning of time and the definitions have kept …

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